Chef Table Returns to Guangzhou as Consumer Demand is on Returning Trajectory in China

The rescheduled ANUFOOD China taking place at April 21-23, 2021 will make full use of the fruits of pandemic control & prevention in China to actively prepare the exhibition to meet the restored consumer market. The exhibition is estimated to attract 500 exhibitors at 20,000 sqm to meet 16,000 trade visitors.

Though food & beverage industry has met unprecedented challenges in the beginning of the year, the consumer demand is now on the returning trajectory with much of its economy getting back on track. There is reasonably high expectation for the market performance of food & beverage industry in China for the remaining 3 months of the year.

With the setting circumstance, ANUFOOD China has proudly present its signature pre-show event-Chef Table in the key city Guangzhou in the Guangdong-Hong Kong-Macao Greater Bay area on September 23, 2020. The Michelin Chef combines all the food materials from sponsors to prepare delicious meals to all the visitors onsite. There were also products display and networking sessions at Chef Table Guangzhou. The event has attracted 26 food brands from 12 sponsors, 87 trade visitors and 12 guests from consulate / embassy to attend.

Mrs. Eija Tynkkynen, China Country Manager of Business Finland / Commercial Counsellor of Embassy of Finland in China expressed her expectation of the event:” Business Finland is delighted to bring 6 food brands & products from Finland to Chef Table. We’re glad these products by trade between Finland and China will further explore southern China market to reach more dining tables of more Chinese families.”

Ms.  Meggie REN, Business Development Manager & Brand Manager of Royal Greenland is satisfied with the event quality and said:” Chef Table draws down its curtain successfully. The event saw an efficient platform established for resources providers and channel distributors.Royal Greenland is dedicated to working with our partner Beiyang Jiamei to provide more premium seafood products from north Atlantic to Chinese consuemrs.”

From the purchase side, executive vice secretary general of Guangdong Dealers Chamber of Commerce mentioned:”Many thanks for the invitation from organizer of Chef Table to the event. We see a packed crowd at venue Happy Monk with quite a lot of premium and healthy food brands onsite. Look forward to more brands we may find at ANUFOOD China next April.”

As the onsite “one more thing”, Shuhai Supply Chain Solutions, the famed catering supply chain enterprise integrating sales, research & development, production, quality control, warehousing, transportation, information and financing is officially revealed as a strategic partner with Koelnmesse (Beijing) Co., Ltd.on various areas such as sales of Chef zone at ANUFOOD China, cooperated operation of Shuhai’s experience center as well as concerted marketing of ANUFOOD China in terms of visitors.

Restore, refresh, revitalize. The rescheduled ANUFOOD China is confident to meet the resurgent market next April to meet exhibitors and visitors all corners of the world in Shenzhen, China.


About the Organizers

Koelnmesse - Global Competence in Food and FoodTec:

Koelnmesse is an international leader in organising food fairs and events regarding food and beverage processing. Trade fairs such as the Anuga, ISM and Anuga FoodTec are established world leaders. Koelnmesse not only organises food trade fairs in Cologne, Germany, but also in further growth markets around the globe, for example, in Brazil, China, Colombia, India, Italy, Japan, Thailand, the United States and the United Arab Emirates, which have different focuses and contents. These global activities enable us to offer our customers a network of events, which in turn grant access to different markets and thus create a basis for sustainable and stable international business.

China Chamber of Commerce of Import & Export of Foodstuffs, Native Produce & Animal By-Products (CFNA)

The membership of CFNA has exceeded 6,500 companies, covering all parts of China, which is composed of the largest and most representative companies and a large number of small and medium sized enterprises. Its member companies account for 70 percent of China's total imports of food and agricultural products. Member enterprises include manufacturers, importers, trading agents and distributors of imported food. It also provides important and latest information of food industry for the majority of member enterprises, and provides industry guidance and management.

Shenzhen Retail Association

The association has more than 500 members, membership covers shopping malls, department stores, supermarkets, brand chain stores, convenience stores and automobile maintenance chains and other large and medium-sized enterprises. There are more than 60,000 member stores in China, among which nearly 60,000 are distributed in more than 30 provinces, cities and autonomous regions. The association is committed to creating a strong promotion platform for the development of retail chain industry, closely matching the highest needs of members.