ANUFOOD China 2020 powers imported meat industry in South China

Strong momentum, bright future for meat imports
Gather brands from the globe and target South China market
Activity-packed program to ensure exhibiting value

Slated to debut at the brand new Shenzhen International Convention and Exhibition Center – the largest of its kind in the world - on 15 April 2020, ANUFOOD China is dedicated to creating a new platform for the integrated food and beverage market in South China.

As a satellite event of world-renowned food event Anuga, ANUFOOD China is backed by robust industry resources and global reach to establish a much-needed high-end food and beverage trading platform in South China.

The exhibition will cover an area of 20,000 square meters. Some 700 companies are expected to exhibit their wares in full force, and pull in over 15,000 attendees from the industry.

More than 400 companies from 29 countries and regions including Argentina, Austria, Belgium, Brazil, Cyprus, Czech Republic, Ecuador, Germany, Greece, Ireland, Italy, Japan, Korea, Malaysia, Macedonia, the Netherlands, the Philippines, Poland, Singapore, Spain, Thailand, Turkey, the United States, Uruguay, Vietnam, China, Hong Kong, Macau and Taiwan have confirmed their participation.

Strong momentum, bright future for meat imports

With increasing consumption and the steady development of China's economy, the demand for meat consumption has increased. Due to the low level of domestic intensive farming and animal husbandry as well as high costs, the gap in supply and demand continues to grow. As a result, a large proportion of meat is imported, and demand will continue to expand.

Affected by the Sino-US trade war and the African swine fever epidemic, pork imports declined slightly throughout last year, while other meats saw significant increase. According to data from the Ministry of Agriculture, China imported 1,192,800 tons of pork in 2018, down 1.98 percent year-on-year; beef imports was 1,309,400 tons, up 49.53 percent; mutton imports was 319,900 tons, up 28.14 percent; poultry meat imports was 522,200 tons, an increase of 11.50 percent.

Based on the latest China Customs data, the positive trend continued throughout the first five months of 2019 with total imports of offal gaining 23 percent at 2.2 million tons. Imports in May expanded 63 percent breaking a new monthly record by volume since June 2016. Further, mutton increased by 53 percent, beef by 41 percent, and frozen chicken by 26 percent.

Activity-packed program

In addition to product displays, ANUFOOD China also aims to deliver value through a string of engaging conferences, networking sessions, cooking shows and competitions. Renowned brands are expected to join in the activities to better understand the domestic market, and continuously shape and enhance the content of the exhibition.

The Global Animal Protein Market Forum hosted by Meat International Group (MIG) will invite industry colleagues and experts to interpret industry policies, analyze industry development, and explore trends.

Jointly organized by myguancha, a forum on baby and children's organic food and nutrition industry trends will shed light on new breakthroughs of organic food supplements and market growth.

Another topic to look out for by the Shenzhen Retail Business Association will examine the trends of imported food retail market in the much talked about Guangdong-Hong Kong-Macau Greater Bay Area and its impact on domestic and international brands.

2020 also marks the first-ever collaboration between ANUFOOD China and the Shenzhen Culinary Association to co-host the inaugural Guangdong-Hong Kong-Macau Greater Bay Area Culinary Competition, which is poised to be a major showcase of culinary talents and skills in the region.

A tasting hall providing an entirely new level of interactive experience will revolve around sweets and snack foods together with beverages and alcoholic products to deliver an unexpected collision of flavors.